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contact info@driftsession.com
Contact Us: Volk Racing TE37 15" - 19" starting at $427.00
Dunlop Direzza DZ101 225 / 45 / 17 starting at $95.00
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Create a Personal Website
In
this day and age, a website is your personal calling card to the world. By
putting yourself out there, you’ll have a permanent place to send and
receive emails from and you’ll look more professional than the next guy
because you have your own domain name. You can also use your website to put
up information about yourself, your progress, track record, etc. With
the numerous web hosting services available today, you can choose from any
number of providers based on their price and level of service. For a small,
personal website you’re looking at a relatively small amount of money per
month; probably around $10 a month or so. Try using GoDaddy
or Yahoo.
If you can’t afford that (you probably shouldn’t be drifting), see if
you can get someone to sponsor it for you (ask your mom for an early
Christmas present or something). If you absolutely can’t afford the
hosting fees, just create yourself a page on Myspace
and / or Facebook. Select
yourself a domain name that’s easy to remember, easy to spell, and has a
good connection with who you are. If you can’t think of something
original, you can always use your given name or nickname (like
“joeblow.com” or joeblowdrifts.com.”) When
creating content for your website keep in mind what you’re trying to
communicate to readers: that you want sponsorship, that you’re going to be
competing, that you’re a professional, and that you’re an overall cool
person. Select some good photos of yourself, your vehicle, and some action
shots to include. Give some descriptions of the photos; hopefully your photo
captions will read more like “here’s a picture of me winning a drifting
event…” and less like “here’s a photo of my car with stock wheels.”
If you don't have good photos of yourself yet, consider hiring a professional (or semi-pro) photographer to take pictures of you and your vehicle. You'll need some action shots of yourself drifting as well as some good photos of you and your vehicle stationary. By hiring a professional photographer (one who specializes in motorsports photos) you'll get more pictures and better pictures of yourself than if you just hope to show up on someone's website after an event. A dedicated photographer will be there to photograph you and only you. If
you have the equipment to take video, do that. Post video clips on your site
so potential sponsors can see exactly what you can do. If you can’t manage
to host your videos on your own server, go to a host like Youtube and host
your videos there and just embed or link them to your site. If you have good
videos, you should put them up on Youtube anyways so people can watch them
and hopefully be drawn to your real website. Have
at least one page with your basic information, like your name, current
location, vehicle and specs, past competitive entries / wins, future
projects and competitions, etc. Also put up information for potential
sponsors to let them know what you’re looking for. Try to be specific, but
reasonable. If no one’s heard of you at the national competition level
yet, it will be difficult to get a $100,000 cash sponsorship. Maybe start
with your vehicle’s parts list and start naming exactly what parts and
companies you’re using in your vehicle now. If a manufacturer sees that
you’re still using a stock flywheel and they make one for your car, they
might be able to see an opportunity. Let
people know what competitions you’ll be entering in the coming season so
they’ll be able to track your progress. If they know where you’ll be,
they may also be able to see opportunity in providing you some assistance. Get
that website up and running and start filling it with your own content. Good
luck! |
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